Advertising Guide
VAST tag technical specs
VAST tags are supported for devices running iOS 12 and later.
Ad formats are supported for Workbench and Google Ad Manager:
Only VAST 2.0 and 3.0 tags containing linear ads and skippable linear ads are supported.
Progressive loading only.
Apple IPs (17.*) Allow Listed or not blocked.
VPAID, VAST 1.0, VAST 4.0 tags aren’t supported.
VAST tags aren’t supported for Google Campaign Manager on Apple News.
HTTPS protocol is required.
Macros embedded within ad or VAST tags aren’t supported and should be removed from tags for use on Apple News. Macros usually begin with a % sign. These will not be expanded and may cause the tags to function incorrectly.
Supported vendors (VAST)
Celtra
Dianomi
Flashtalking
Innovid
Kargo
Sizmek
Teads
Transmit.Live
Unruly