
Intro to Managed Apple Accounts
Overview
Managed Apple Accounts are specifically designed for, owned, and managed by an organization to help provide the organization’s users with iCloud services they need to work efficiently. Because a Managed Apple Account is created and owned by an organization, the organization manages access to iCloud services for the account. The organization also purchases apps and books and distributes apps and content to users and devices.
Note: Managed Apple Accounts are required for Shared iPad.
An organization can make iCloud services available to users. Some examples include:
Collaboration with Apple apps (Keynote, Pages, Numbers)
Notes
Reminders
Messages
FaceTime
iCloud Keychain
Apple Wallet
Managed Apple Accounts don’t store Health data, and limit use of the Wallet app.
Find My isn’t available for a Managed Apple Account; instead, an organization uses its device management service to turn on Managed Lost Mode to locate a lost or stolen iPhone or iPad, and Remote Lock to lock a lost or stolen Mac.
Differences between a Managed Apple Account and an unmanaged Apple Account
Understanding differences between a Managed Apple Account and an unmanaged (personal) Apple Account can help you troubleshoot potential issues and determine whether users’ questions relate to their device and its use, or management by the organization’s device management service.
An unmanaged Apple Account gives users full access to iCloud services and lets them purchase apps and books directly. A Managed Apple Account doesn’t include access to all iCloud services, and the organization purchases apps and books on the user’s behalf.
The following table lists some differences between a Managed Apple Account and an unmanaged Apple Account:
Feature or service | Managed Apple Account | Unmanaged Apple Account |
|---|---|---|
Create the account | Apple School Manager or Apple Business user with required role. | User |
Manage the account | Apple School Manager or Apple Business user with required role. | User |
Secure devices | Device management service secures supervised devices. | Find My |
Health, Siri | Can’t be shared to other devices signed in with the same Managed Apple Account. | Shared across devices |
Home | The app appears, but the user can’t add HomeKit devices to the Home app. | Shared across devices |
iCloud+ services (Private Relay, Hide My Email, Custom Email Domain) | Can’t use these features. | Full access |
Apple Wallet | The app appears, but organizations can add only student ID cards and employee badges. | Full access |
For a complete list of services that are available to a Managed Apple Account, see Service access with Managed Apple Accounts in the Apple School Manager User Guide, or Service access with Managed Apple Accounts in the Apple Business User Guide.
Requirements and expected behavior
Apple School Manager and Apple Business make it easy for organizations to create and manage accounts at scale, including password management. In addition to creating accounts manually, Apple School Manager supports importing account data from a Student Information System.
For more information, see Upload Student Information System data to Apple School Manager in the Apple School Manager User Guide.
Because Apple School Manager and Apple Business integrate with your existing environment, you can sync accounts from Google Workspace, Microsoft Entra ID, or your identity provider (IdP) to automatically create Managed Apple Accounts with their organization credentials.
When an organization connects Apple School Manager or Apple Business to an IdP, password changes are handled in the IdP. When the organization creates Managed Apple Accounts manually, password changes are made in Apple School Manager or Apple Business.
A Managed Apple Account is used to enroll a device in an organization’s device management service:
User Enrollment: Enrolls a user-owned device using account-driven User Enrollment.
Device Enrollment: Enrolls a previously deployed organization-owned device using account-driven Device Enrollment.
Enrollment with either method begins when the user selects Sign In to Work or School Account on the device, then signs in with their Managed Apple Account. See Account-driven enrollment methods with Apple devices in Apple Platform Deployment.
After enrollment, an organization’s device management service can manage an enrolled device’s app installations, configurations, profiles, security and compliance settings, restrictions, Wi-Fi settings, email accounts, and more.
User Enrollment allows users to access an organization’s resources and data using their own devices, while maintaining the security of enterprise data by cryptographically separating managed data from the user’s data. This provides a balance of security and privacy for user-owned devices. A similar data separation mechanism exists for account-driven Device Enrollment.
Users who enroll personal devices into an organization’s device management service can unenroll at any time by signing out of their Managed Apple Account, or removing the enrollment profile. If a device is unenrolled, organizational configurations, data, and apps are removed.
A user-owned device enrolled using account-driven User Enrollment can be signed in to both an unmanaged Apple Account and a Managed Apple Account. Managed data is stored in a separate, cryptographically protected volume from user data, allowing the organization to manage and control its data. This provides a better balance of security, privacy, and user experience.
If permitted by the organization in its Apple School Manager or Apple Business, users can sign in to an unmanaged Apple Account on an organization-owned device; however, with a device management service, the organization can manage the user’s ability to use services such as Find My, Activation Lock, and iCloud Drive, as well as available features in many services and apps.
In Apple School Manager or Apple Business, an organization can allow Managed Apple Accounts on any device, managed devices only, or supervised devices only.
If permitted by the organization in its Apple School Manager or Apple Business, a user can sign in to a Managed Apple Account on a user-owned device. A device management service can manage a device enrolled using account-driven User Enrollment with app installations, configurations, profiles, security and compliance settings, restrictions, Wi-Fi settings, email accounts, and more. Apps that the organization assigns are integrated with the Managed Apple Account using encryption keys and stored in a separate, cryptographically protected volume. The device management administrator can manage services and apps for the organization, but has no visibility or control over the user’s personal data.
The user can also sign in to an unmanaged Apple Account and has full control over their iCloud services and data, like Safari bookmarks, browsing history, personal data, and Health app data. Users can use features like iCloud Photos, Messages, and Find My for personal content. The organization can’t see or manage a user’s personal data stored with their unmanaged Apple Account.
Should the device be lost or stolen, or the user leave the organization, the device management administrator can delete the organization’s data using the device management service. To learn about Managed Lost Mode, see Locate a lost device. The removal of the organization’s management, data, and apps happens in a similar way to a user unenrolling their device from management. The encryption keys securing the organization’s volume are destroyed and data is rendered cryptographically inaccessible.
If a user can’t reset their password for their Managed Apple Account or unmanaged Apple Account
What to look for:
User reports repeated password prompts.
Password reset attempts don’t work.
Uncertainty about whether the account is a Managed Apple Account or unmanaged Apple Account.
What’s happening:
Password management depends on the type of Apple Account:
Managed Apple Accounts: For an account created in Apple School Manager or Apple Business, the password is changed in Apple School Manager or Apple Business. For a federated account, the password is changed in the organization’s identity provider (IdP), such as Google Workspace or Microsoft Entra ID.
Unmanaged Apple Accounts: Users reset their own password at iforgot.apple.com.
Steps to take:
Confirm account type: Verify if the user is signing in with a Managed Apple Account or an unmanaged Apple Account.
For Managed Apple Accounts:
If federated with an IdP, direct the user to reset their password in accordance with organizational policy.
If manually created, reset the password in Apple School Manager or Apple Business.
For unmanaged Apple Accounts:
Direct the user to reset their password at iforgot.apple.com.
If a user can’t use services as expected
What to look for:
User reports missing services (for example, Health, iCloud Mail, Family Sharing, or iCloud Photos).
iMessage or FaceTime may be restricted or only allow communication with organizational contacts.
User reports they can’t use a feature available with their unmanaged Apple Account.
A service, such as Reminders, appears dimmed in the user’s iCloud settings, under Apple Account > iCloud > See All.
What’s happening:
Managed Apple Accounts provide access to a specific set of iCloud and Apple services. Some services, like Find My, iCloud Mail, Family Sharing, and iTunes Store, aren’t available. Organizations can optionally apply restrictions to services like iMessage, FaceTime, and iCloud Drive.
When an organization turns off access to an iCloud app or feature, it appears off and can’t be turned on, and its data isn’t stored in iCloud. A message may indicate that the setting is managed by the organization, and on iPhone and iPad the app or feature might appear dimmed. Organizations manage this in Apple School Manager or Apple Business, under Access Management > Apple Services.
Steps to take:
Confirm the account type: Verify if the user is signed in with a Managed Apple Account or an unmanaged Apple Account.
Review service availability: Check Service access with Managed Apple Accounts in Apple School Manager or Apple Business.
Clarify differences: Explain that some services are unavailable in a Managed Apple Account.
Check organizational policies: Confirm if restrictions on communication or iCloud services are enforced by the device management service, or in Apple School Manager or Apple Business.