Buy movies and TV shows from the Apple TV app

Buy movies and TV shows, download or stream them, and watch them anywhere with the Apple TV app.

In the Apple TV app,1 you can buy or rent movies, buy episodes or seasons of TV shows,1 and subscribe to Apple TV channels to stream or download movies or TV shows. On your iOS device, Apple TV, or compatible smart TV, look for the Apple TV app. On your Mac or PC, use iTunes.

Buy, then download or stream

You need an Apple ID to purchase anything from the Apple TV app. Your Apple ID is the account that you use to access Apple services. If you use other Apple services, like iCloud, sign in to the Apple TV app with the same Apple ID. If you don’t have an Apple ID, you can create one.

If you see download button next to a video in the Apple TV app, then you either you purchased that video or it's available to download because it's part of your Apple TV channel subscription. Tap download button to download that video to your device. You won't be charged again for the video.

You can't download videos to Apple TV or smart TVs, you can only stream them.

On your iPhone, iPad, or iPod touch

Open the Apple TV app, tap the Watch Now tab, then tap Movies, TV Shows,1 or Kids to see videos in those categories. You can also tap Search to find a specific movie or TV show.

When you want to buy something:

  1. Tap a movie or TV show.
  2. Tap the Buy price, then tap Purchase. To buy a season or Season Pass for a TV show, scroll down to How to Watch, then tap Buy Seasons. You might need to sign in with your Apple ID.
  3. To play your video, tap .  Or tap download button to download the video to your device.

You can find your movies and TV shows in the Library tab.

On your Apple TV or smart TV

The Apple TV app is built in to Apple TV and is available on compatible smart TVs.

Open the Apple TV app, then go to Watch Now, Movies, TV Shows, or Kids at the top of the screen. You can also use the Search tab to find what you want to watch.

When you want to buy something:

  1. Select a movie or TV show.
  2. Select the Buy price. To buy a season or Season Pass for a TV show, scroll down to How to Watch, then select Buy Seasons. You might need to enter your Apple ID password to complete your purchase.
  3. To watch your video, select Play. You can't download videos to your Apple TV or smart TV.

To find your movies and TV shows, go to the Library tab.

In iTunes on your Mac or PC

Open iTunes on your Mac or PC, and select Movies or TV Shows1 from the menu in the upper-left corner. Click Store at the top of the window, then browse or search to find a specific title or keyword.

When you want to buy something:

  1. Click a movie or TV show.
  2. Click the Buy price to purchase an entire season. Or click the price next to an episode to purchase a single episode. You might need to sign in with your Apple ID. For TV shows, you can find options for buying seasons and Season Passes at the bottom of the product page.
  3. To play your video, click play button. To download the video to your computer, click download button.

To find your movies and TV shows, go to Movies > Library or TV Shows > Library.

In some countries and regions, Movies are called Films, and TV Shows are called Programmes.

Learn about a movie or TV show

If you want to know more about the release date, audio languages, subtitles, rating, or iTunes Extras offered with a video, check the information page for a movie or TV show.

  • If you see 4K , Dolby Vision , Dolby Atmos , or HDR near a movie's name, you can watch it in higher-quality video formats on compatible devices.2 Learn more about 4K, HDR, Dolby Vision, and Dolby Atmos.
  • If you see CC or SDH near a video's name, the video includes closed captioning or subtitles for the deaf and hard of hearing. Learn how to turn on subtitles and audio languages.
  • If you see AD near a video's name, the video includes audio-described content. This means an optional audio track will describe non-verbal moments and action in the movie. Learn more about audio-described content.
  • To see if a movie includes bonus features, like deleted scenes, trailers, or commentary, scroll down to How To Watch and look for Includes iTunes Extras under Buy. Get help with iTunes Extras.
  • If you have a Season Pass or Multi-Pass for all current and future episodes of a TV show, you can find details about the pass at the bottom of the product page. When a new episode is available, you'll get a notification and an email.

Learn more

1. Store availability and features might vary by country or region. See what you can buy in your country or region.

2. 4K, Dolby Vision, Dolby Atmos, HDR, and iTunes Extras (if included) are only available with high-quality (HD) movie purchases.

Information about products not manufactured by Apple, or independent websites not controlled or tested by Apple, is provided without recommendation or endorsement. Apple assumes no responsibility with regard to the selection, performance, or use of third-party websites or products. Apple makes no representations regarding third-party website accuracy or reliability. Risks are inherent in the use of the Internet. Contact the vendor for additional information. Other company and product names may be trademarks of their respective owners.

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