Link to new domains in Apple Business Manager
To use Managed Apple IDs, you must verify the domains you want to use, or you can use the reserved domain. Domains (also known as domain names) designate the larger organisation rather than an individual member. Domain names are registered and must be globally unique.
Verified domains
The verification process ensures that your organisation is the one that has authority to modify the domain name service (DNS) records for your domain. For example, to use betterbag.com as your domain, you add a specific TXT record to your domain name server’s zone file within 14 calendar days of beginning the verification process (which begins when you select the Verify button).
Only domains that haven’t been verified by another company can be added. If your domain can’t be verified, additional steps must be taken to resolve which company is associated with a disputed domain name. See About domain conflicts.
Important: You have only 14 calendar days to complete the verification process or you must start over. Depending on the network configuration, it may take some time for DNS changes to appear. Make sure you’ve notified the person in your company who can write records to your DNS entries (for example, your DNS administrator) so the task can be completed before the expiration.
Reserved domains
If you’re unable to verify your domain, you can use the reserved domain. The reserved domain:
Is a domain that Apple generates automatically
Is based on the website that you used when you successfully signed up
Can’t be edited or removed
Doesn’t require the organisation to verify the domain
For example, if you enrolled using the website www.theacmeinc.com.au, the reserved domain name would be theacmeinc.appleid.com. If multiple organisations use the same domain, an incremental number is added to the name, such as theacmeinc2.appleid.com.
Domain conflicts
There are two types of domain conflicts:
A domain that’s registered by another organisation.
A domain that’s registered and verified by another organisation.
For example:
Organisation A | Organisation B |
|---|---|
Registered theacmeinc.com. | Can send an email with contact information to Organisation A. |
Registered and verified theacmeinc.com. | Can’t use the domain theacmeinc.com because it’s registered and verified by Organisation A. |
In this example, Organisation B can choose to send their contact information (the name of the person requesting to be contacted, their email address and the name of their organisation) to Organisation A. Organisation A can choose whether or not to contact Organisation B to resolve the domain claim.
Important: Apple doesn’t intervene in domain claims.
Add a domain
In Apple Business Manager
, sign in as a user that has the role of Administrator or People Manager.Select your name at the bottom of the sidebar, select Preferences
, then select Managed Apple IDs 
.In the Domains section, select Add Domain, then enter the domain you want to use.
Do one of the following:
If you entered a domain that’s registered and verified by another organisation, you must enter a different domain to continue.
If you entered a domain that’s registered to another organisation but not verified, you can select “I agree to share my content information above,” then select Submit. See Domain conflicts.
Select Add domain, then complete the rest of the steps in this task.
Select Verify next to the domain.
A TXT record appears and you receive an email saying that the domain you selected is now attempting to be verified. You have 14 calendar days to complete the verification process. The TXT record contains a string with random characters at the end, for example, “apple-domain-verification=RaNdOmLeTtErSaNdNuMbErS.”
Select the Copy button.
If you’re using one of the following services, see their documentation for pasting a TXT record into a zone file or contact your DNS administrator:
GoDaddy: Add a TXT record
Microsoft Entra ID: Add a TXT or MX record to verify you own the domain
NameCheap: How do I add TXT/SPF/DKIM/DMARC records for my domain?
Network Solutions: How Do I Manage DNS and Advanced DNS Records?
Select “Text (TXT) Records or Sender Policy Framework (SPF) Records.”
If you have a different domain registrar, contact them for information on how to add a TXT record to your DNS zone file.
After you’ve added the DNS TXT record successfully, finalise the verification process.
Note: Only domains that haven’t been claimed by another organisation can be added. For disputes, contact the organisation directly that’s claimed the domain you want to use. See About domain conflicts.
Finalise the verification process
In Apple Business Manager
, sign in as a user that has the role of Administrator or People Manager.Select your name at the bottom of the sidebar, select Preferences
, then select Managed Apple IDs .Locate the domain whose TXT record was added, then select Check Now.
If the TXT record has been correctly entered into the DNS zone file, the shown record and Copy button should change to Verified ownership.
If the TXT record has been incorrectly entered into the DNS zone file, the Check Now button won’t change.
After a domain has been successfully verified, you can remove the TXT record from the zone file.