
About the cover photo in Apple Business
A cover photo (along with a logo)—together called a place card header—is what customers see when they select a location in Maps and Apple Wallet.
You might want each location for your brand to show a unique cover photo (but use the same logo), so customers can see the location surroundings in Maps. If you do set up a cover photo for a specific location, it takes precedence over the brand’s cover photo.
Cover photo requirements
The cover photo file format can be HEIF, JPEG, or PNG and the filename can contain numbers and spaces.
Important: Before you add a cover photo, make sure you review the Photo and text standards and guidelines.
Minimum size (in pixels) | Maximum size (in pixels) | Aspect ratio | Suggestion | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
1600 x 1040 | 4864 x 4864 | Center crop of 2.5:1 (for display in Maps) 1.5:1 (for display in Apple Wallet) | This should be a single photo that has no edits, promotional text, watermarks, or clip art. | ||||||||
Before you begin
Before you upload your cover photo to create your place card header, you need to:
Create at least one location. See Add a location.
Have your brand logo ready to upload or have already created your brand with a logo. See Add a brand.
Have at least one photo ready to upload that meet the Apple Business photo requirements and guidelines. See Photo and text standards and guidelines.
Update a cover photo for a specific location
You can update the cover photo for a specific location. To add a new photo, see Add photos to a location.
In Apple Business, sign in with a user whose role has permissions to manage locations.
To view roles and permissions, see Intro to roles and permissions.
In your browser, choose Brands > Locations.
Sort or search for the location that has the cover photo you want to update, then select the location. See Sort or search for a location.
Select Add Cover Photo or Update Cover Photo, locate an image, then drag it to the Upload photo field.
Adjust the size and position of your cover photo for Maps location place card and Apple Wallet.
Select Add, then move and resize the image.
Select Save.
Apple verifies and approves the updated cover photo to make sure it meets the standards and guidelines before you can use it. After verification and approval, the updated cover photo is displayed on place cards in Apple Wallet for Apple Pay transactions.
Remove a cover photo for a specific location
You can remove the cover photo for a specific location.
In Apple Business, sign in with a user whose role has permissions to manage locations.
To view roles and permissions, see Intro to roles and permissions.
In your browser, choose Brands > Locations.
Sort or search for the location that has the cover photo you want to update, then select the location. See Sort or search for a location.
Select Info, select Update Cover Photo, then select Upload.
Select Remove Cover Photo, review the dialog, then select Remove.