If you can‘t play videos from iTunes on your iPhone, iPad, iPod, or Apple TV

Before you can play some video files on your your iPhone, iPad, iPod, or Apple TV, you need to convert them to a playable format.

You can use iTunes on your Mac or PC to play many video formats. But iPhones, iPads, video-capable iPods, and Apple TV play only videos in specific formats. If you try to sync videos from iTunes to your device or use Home Sharing to play videos on an Apple TV, you might see one of these messages:

  • "[Your File] was not copied to the [Device Name] because it cannot be played on this iPhone."
  • "This content cannot be played because its format is not compatible."

To play these files, first convert them to a playable format.

Convert your video files

Videos that aren't from the iTunes Store might not play on your iPhone, iPad, iPod, or Apple TV. Use iTunes to convert them to a playable format.

For iPhone or iPod

  1. Open iTunes.
  2. Select the video that you want to convert.
  3. From the menu bar at the top of your computer screen or at the top of the iTunes Window, choose File > Convert > "Create iPod or iPhone Version."

For iPad or Apple TV

  1. Open iTunes.
  2. Select the video that you want to convert.
  3. From the menu bar at the top of your computer screen or at the top of the iTunes Window, choose File > Convert > "Create iPad or Apple TV Version."

Learn more

To play your files without converting them, visit Apple's Tech Specs page, select your country, then find your device to find out which video formats it supports.

You might need a recent iPod model to play high-quality SD video.

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