Get your Apple ID ready for purchases or downloads on your Apple TV
If you see "No iTunes Store account" on your Apple TV or are unable to complete accepting the terms and conditions, follow the steps below. Then you can download apps, subscribe to streaming services, and make purchases with your Apple ID.
Sign in on the web
Choose Sign In, then sign in with your Apple ID.
Follow the prompts to complete setup.
If you're using the Apple TV app on a non-Apple device, you can also sign in on the web to set up your Apple ID.
If you're still unable to make a purchase on your Apple TV
Try the steps again, then return to your Apple TV and sign in with your Apple ID and password. Accept the terms and conditions to complete setup.
Information about products not manufactured by Apple, or independent websites not controlled or tested by Apple, is provided without recommendation or endorsement. Apple assumes no responsibility with regard to the selection, performance, or use of third-party websites or products. Apple makes no representations regarding third-party website accuracy or reliability. Contact the vendor for additional information.