Understand and control the personal information that you store with Apple

As part of our commitment to your privacy, we’re making it easier than ever for you to review and take control of the data that you store with Apple.

Data and privacy tools

We’ve introduced new data and privacy tools on your Apple ID account page. Sign in to your Apple ID account page on a Mac, PC, iPhone, or iPad. Then scroll down to Data & Privacy and select "Manage your data."

The complete set of self-service data and privacy tools is available to customers in over 240 countries around the world: 

Additional privacy improvements

To ensure that we’re meeting our own high standards for protecting the data we store on your behalf, we’ve conducted a comprehensive review of the instances where we collect and hold your data. As a result, Apple products now include new and updated data and privacy statements that make it easier than ever to understand how Apple will use your personal information. We show you these statements before you sign in with your Apple ID or turn on any new features that use your data.

We’re proud of our commitment to privacy and will continue to apply our industry-leading, privacy-by-design standard to ensure that great experiences don’t come at the expense of your privacy and security. For more information, visit apple.com/privacy.


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