
What is Apple Business Manager?
Apple Business Manager is a simple, web-based portal for IT administrators that provides a fast, streamlined way for you to deploy Apple devices that your organization has purchased directly from Apple or from a participating Apple Authorized Reseller or carrier. You can automatically enroll devices in your mobile device management (MDM) solution without having to physically touch or prepare the devices before users get them.
Using your MDM, you can simplify the setup process for users, configure device settings, and distribute apps and books you purchase in Apple Business Manager.
So you can quickly create accounts, Apple Business Manager also integrates with your existing environment. You can integrate with Microsoft Azure Active Directory (Azure AD) using federated authentication or using System for Cross-domain Identity Management (SCIM), enabling users to sign in to Apple services with their existing Azure AD credentials.
Apple maintains certifications in compliance with the ISO/IEC 27001 and 27018 standards to enable Apple customers to address their regulatory and contractual obligations. These certifications provide our customers with an independent attestation over Apple’s Information Security and Privacy practices for in-scope systems. For more information, see the Apple Support article Apple Internet Services Certifications.

Note: To learn whether Apple Business Manager is available in your country or region, see the Apple Support article Availability of Apple programs and payment methods for education and business.