- Business Chats are encrypted between your device and Apple’s servers and when Apple transmits them to the business.
- Apple doesn’t read the content of your Business Chats with other businesses.
You can use Business Chat to interact with Apple and other businesses in the Messages app, including making payments using Apple Pay. Business Chats have a gray background to distinguish them from iMessages and standard SMSs. Business Chats are encrypted between your device and Apple’s servers and when Apple transmits them to the business.
Businesses cannot start a Business Chat conversation with you; only you can. If you no longer want to receive messages from a particular business, you can delete the conversation. Once you delete a conversation, that business can no longer communicate with you over Business Chat unless you start a new conversation with them.
When you chat with Apple, Apple will receive a Business Chat ID associated with your Apple ID. This information, and your conversation, may be used to support your interaction with Apple.
When you chat with another business, they are provided a session identifier. Other businesses may also receive limited additional information. For example, if you search in Maps for a bank and start a Business Chat, the business may be informed which branch you chose. This information when held by that business, as well as other information you provide to a business, is governed by their privacy policies. We encourage you to learn about the terms, privacy policies, and practices of businesses you chat with to understand how they use and share this information.
Apple doesn’t read the content of your Business Chats with other businesses. Information about your Business Chat sessions, such as the duration and number of messages sent, and your conversations with Apple may be used to troubleshoot, prevent fraud, or improve related products and services like Messages and Maps.